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Unibet is among the best bookmakers out there and is headquartered in Malta. The bookmaker was founded in 1999 and launched its live betting service in 2003.

  • Attractive new customer bonus on fair terms
  • Very large live betting offer & modern betting functions
  • Excellent betting offer - ideal for US sports fans
  • Separate apps for Android and Apple users
  • Missing loyalty program for Sportsbook
  • Live chat hidden unnecessarily
  • Not enough live statistics

UniBet have become a major player on the UK online betting scene.

Originally a phone betting service that launched in London in 1997, they then grew across the UK and European sports betting market.

UniBet have operating locations in 10 countries and their global appeal offers something for every level of punter.

UniBet Welcome offer

Attracting new players through a welcome offer is a tried and tested means of bringing in new customers and the UniBet welcome offer is available to all who sign up for an account.

UniBet offer new customers a free money back bonus (up to £40) if your first bet losses.

Claim your UniBet welcome offer now:

  • Sign up online at unibet.co.uk and create an account.
  • Deposit funds and place your first bet (min. bet £1/min. odds 2/5)
  • If the initial bet wins, you will receive your winnings and stake back.
  • If the first bet loses, the stake will be returned (up to a maximum of £40).
  • NOTE: Players must bet 3 times their bonus return before it can be withdrawn as cash.

The UniBet welcome offer is generous to an extent – that it gives players a free hit with their first bet.

However, having to re-bet the bonus three times and the limitations to the offer – make it relatively mediocre in a competitive marketplace.

Why you should open an account at UniBet

Give 3 advantages:

  1. Market Variety: Despite originating in the UK, UniBet have roots in Sweden and their distinctively European flavour gives them a niche in the market. With over 250,000 events to bet on every year – customers are spoilt for choice with UniBet.
  2. Live Betting & Cashout: Being able to manage your account as the action is unfolds is a godsend to punters and UniBet are pioneers within the live betting market – offering great in-play odds and competitive cashout returns.
  3. High Levels of Customer Service: Being able to rely on your bookmaker is key and UniBet are a reputable company that look to help every punter that bets with them.

What’s missing at UniBet?

  1. Disappointing Signup Offer: With most companies on the market offering solid free bet tokens (and in some cases free cash) only getting a money back guarantee on the first bet is a little underwhelming from UniBet.
  2. Odds: Whilst UniBet certainly don’t offer the worst odds on the market, they perhaps don’t stand up too well in direct comparison to some of their competitors.
  3. No Quick Bet Feature: Although the UniBet website is easy to navigate, quick betting features are limited – not ideal for those punters that are looking to place their stake as the action plays out.

How can you get Free Bets and other promos at UniBet?

For existing customers, having a bookmaker that provides regular and worthwhile betting promotions is essential.

UniBet don’t pull up any trees with their welcome sportsbook offer but they are one of the market leaders when it comes to offering diverse promotions for their customers.

UniBet Promotions:

  • In-Play Free Bet Club – UniBet reward their loyal customers by offering a £10 weekly free bet to players that have placed 5 or more in-play bets (min. £10 each) during the previous week.
  • Racing Boost – Place a bet on any UK or Irish horse race and click the racing boost tab for better odds (promotion can only be used 3 x a day).
  • Refer a Friend Bonus – Whilst not strictly related to sport, players can receive up to £70 in free bets for referring a friend.

As with all betting promotions, ensure you read the terms and conditions of each offer at unibet.co.uk

UniBet User Experience

Very few market competitors can keep up with the sheer number of sports betting options UniBet offer, making them a great choice for punters with niche sporting interests.

With a simple to navigate interface and betting opportunities at every turn, UniBet is a perfect resource for punters looking to broaden their betting horizons.

As mentioned, the odds offered by UniBet aren’t the most competitive on the market but with so many options to choose from, punters have multiple of betting chances at their disposal.

In addition to top notch safety and security measures, UniBet offer very competitive deposit and withdrawal times and limits – adding to their reputation as a bookmaker for all levels of punter.

UniBet on mobile

Very little changes from the UniBet desktop site to the mobile platform, testament to the well-constructed website.

In-play bets are an overriding feature of the UniBet mobile site, allowing punters to enjoy betting conveniently on the move.

Finding the latest odds and placing bets is also easy due to the large banners that dominate the page, making signposting to your desired destination trouble-free.

UniBet app

Similarly to the mobile site, the UniBet app transfers very well across a variety of platforms.

The customizable live scores tab on the UniBet app is also excellent for punters who enjoy building accumulator bets and with notification settings also available to be tailored, punters always have access to bets with the UniBet app.

UniBet Markets and Odds

As with most bookmakers, UniBet look to do most of their trade through the major betting sports in the UK of football, horse racing and greyhounds.

However, their links with mainland European sports as well as the ones popular in the UK gives player a broad spectrum of betting options with UniBet.

From tennis to trotting and cricket to curling, most markets are covered with UniBet.

The odds offered by UniBet don’t stand out like some of their market competitors but they are more than acceptable and with so many different sports available, there are still plenty of niches for punters to find.

UniBet Safety and Security

Having been a major player on the UK betting scene since the 1990’s UniBet have an excellent reputation.

They have an extensive ID verification process and they are members of both the UK and Maltese Gambling Commission – underlining their status as a trustworthy sportsbook.

UniBet Customer Support

Customer support is an area in which UniBet excel – with dedicated teams of people on hand to deal with phone, live chat, e-mail, and social media enquiries.

Furthermore, all of the aforementioned services are available 24/7 – meaning punters can bet with maximum peace of mind with UniBet.

Our Conclusion

Accessing plenty of markets is always important for sports betting enthusiasts and UniBet are a market leader when it comes to offering sports betting options.

Whilst they don’t offer the very best odds on the market and their new player signup offer is limited, UniBet are constantly striving to provide the best betting platform for their players.

Existing customers are at the heart of their operation, with promotions and loyalty bonuses offered for punters who have stuck with UniBet for a while.

Add to that their longevity as a bookmaker, UniBet are a very good option for all levels of bettor.

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